Dressing up where the sun don't shine

As I was trolling the design blogs last night, the same ad for Cottonelle kept popping up. Alongside a roll of the toilet paper appeared the familiar face of Jonathan Adler promoting his designed toilet paper roll holders for Cottonelle. Seriously? I don't blame JA, since every designer needs to make money and licensing is a dream job. However, I just can't imagine the allure in one of these paper tp covers? Who really leaves their toilet paper out in plain sight and then thinks that dressing it up will enhance the look? Sorry but I will not be "respecting the roll" as Cottonelle wants buyers to do.